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CEO Dick Grove, whose background includes top posts for such companies as Burson-Marsteller, ITT and Itel, formed his own agency in 1997 with the idea that PR firms should be held to an accountable method of compensation and thus share in the financial risk of the client. Companies from a variety of industries have signed on for this unique agency model, which says that clients should pay first and foremost for media placement results -- not for the hours spent "trying" for those elusive hits.
Based in Kansas City, Mo., INK employs a network of media relations specialists and account service executives -- nearly all senior-level professionals with newsroom experience and/or client-side experience -- throughout the U.S. and Europe. Because most of our employee network works virtually, we are able to save costs on overhead and take the risk of relying on results-based compensation. We are also able to recruit some of the world's best former business journalists and most seasoned PR professionals who are attracted to the flexibility of working from a home or remote office or resist a more traditional, corporate agency structure. Want proof? See some of the pedigrees of INK's staff below. Dick Grove Cindy West Ryan Gerding Rob Walch Nick Kettles Jennifer Johnson Avril Sean Mahoney Carley McGinnis Janet Roberts Meghan Whelan
Drew Avril Bob Cullinan Jasmine Ee John Goodman Emily Hampton Gary Hanauer Alicia Martinez Bill McAndrew John Pilmer Jeff Rutherford Rob Wheat
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